Celebrating International Literacy Day !
As we celebrated International Literacy Day on September 8 – it is a time to reflect what literacy means in today’s world. Possibly what semantic language was to literacy two decades ago is now design language. This is especially significant in a multilingual and multicultural country like India. The essence of design as a literacy force in today’s world is rooted in its power to drive cross-cultural communication, creativity, and problem-solving. Design transforms how we engage with information, navigate technology, and connect with each other across diverse cultures and languages. Understanding Design Literacy: Design literacy refers to the ability to understand, interpret, and apply design principles effectively. It’s not just about aesthetics, but also about how design shapes user experience, communication, and problem-solving.
Rise of the Human-Centered Design
We are now at an inflection in the digital evolution, and for design to be really impactful, it has to step out from the realm of designers. Which brings up the question: what would designer do, if everybody is a designer.
Why financial & banking sectors need human touch more than others: Part 2
30 March 2022. Financial institutions should ensure digital touch points are designed as conversations – real and human. This will earn them trust, and also inspire pride in their employees.
Evolution of human digital needs
15 March 2022. The pandemic accelerated digital adoption. The need to be digitally astute and accessible now cuts across sectors. Unfortunately, the war threatens to undo the progress. It is a threat that could stall the humanising of digital with the conflict pushing a dehumanising narrative in multiple dimensions.
How human is your organisation
20 February 2022. Business performance and revenue are no longer the only parameters on which business is measured. What was earlier considered pure human attributes are now parameters on which organisations are judged.
Why financial & banking sectors need human touch more than others: Part I
3 February 2022. To achieve growth in the post-pandemic world, BFSI sector companies need to respond to customers’ emotional needs like hope and trust
What I learnt about CX at my Abbu’s (father’s) shop
8 November 2021. My father built an optical shop in the busiest business district of Calcutta. That was my first real-world design school.
The loneliness of digital
7 November 2021. Increasingly, digital transformation of business and growth in digital is happening at the expense of human interaction. For brands, loneliness is an opportunity.
